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Having gone through major structural changes, the Greater Philadelphia Cultural Alliance needed a new look to communicate its expanded role to its 280 member-organizations. I re-branded every facet of the Alliance’s corporate identity, including a logo, website, stationery, brochures and newsletter. The new “Cultural Alliance” needed to reflect the creative nature of its various constituents while maintaining its reputation as a professional and stable organization with the local and federal government.
See corresponding website.
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